Part 2: Setting Goals In part 1 we discussed gathering data about how your website is currently being used by site visitors. By now you should have a fairly good idea of where the “trouble spots” are on your current
Building A Better Website
Building A Better Website
PART 1 of a 6 part series Part 1: Data Gathering Everyone wants a successful website – one that will bring in sales or sales potential. Unfortunately, many people think in terms of how the site “looks” will make a
Static Website or Content Managed?
Everyone likes the idea of logging into their website and updating the content – let me repeat, everyone likes the IDEA of logging into their website and updating the content. Whether you decide that updating your own website is a
The Truth About Google Ad Audits
Sounds like a great idea, right? Some agency approaches you with an offer to give you a free audit of your Google Ad campaigns. If you’re already using an agency, you think, “Why not, maybe this agency will spot something
Why is marketing to industrial companies different?
Web-Kare specializes in marketing to industrial companies and we have been doing so since 2000. One of the many questions we get asked is, “Why is marketing to industrial different?” Usually this is asked by vendors trying to sell us