Making Industrial Websites Profitable
The online sales funnel can be broken down and analyzed into countless steps. But, for most industrial manufacturers, there are two main goals: Attract visitors to your website, and get those visitors to convert to RFQs and ultimately sales! Many
For those who think they can just set up their PPC campaigns and let the search engine do the rest, I have a story for you. Once upon a time, there was a Google AdWords campaign with a seemingly harmless
Web-Kare has been growing rapidly over the past few years. Back in 2015, we added two new members, Adam and Jen, to the team. Each of them brought a unique set of skills to the company, increasing Web-Kare’s versatility and
Google AdWords is one of the most straight forward marketing tools around. By bidding on keywords, you can place your ads in front of prospective buyers with a targeted message and measurable results. So why do so many companies struggle
The answer is: Probably. Why? Because seventy percent of B2B websites don’t have a call-to-action (CTA), which is very, very wrong. In fact, every landing page should have a clear CTA, preferably one that is easily visible and interesting. All